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Maestrella international trade fair events not to be missed in 2023 !

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Trade fairs are an excellent way to discover the Eurial Group's offers.
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We invite you to the following trade fairs every year 

  1. SIRHA in Lyon (France): The SIRHA is the must-attend trade fair for the catering and food industry. It brought together 4,700 exhibitors and nearly 210,000 professionals!

  2. Gulfood in Dubai (UAE): The Most Comprehensive F&B Showcase with Global Brands :Gulfood 19th to 23rd February 2024 hosted a record of 5000+ exhibitors from over 125 countries, unveiling new business opportunities and providing solutions to new and evolving global challenges.

  3. PARIZZA in Paris (France) - See you on 13 & 14 March 2024: Since 2011, PARIZZA is the must-attend exhibition for Italian catering professionals. PARIZZA welcomes every year all the players in the sector (food products, drinks, packaging, equipment, services, technology, etc.) but also the French Pizza Championship. It brings together more than 70 exhibitors and around 9,000 visitors.

  4. FHA - Food & Beverage in Singapore - See you from 23 to 26 April 2024 : FHA-Food & Beverage is Asia's No. 1 food and beverage trade event, bringing together more than 2,000 exhibitors and 40,000 participants from 50 countries.

  5. SIAL in in Paris (France) - See you from 19 to 23 October 2024: The international food trade show will celebrate its 60 years anniversary, and will bring 7500 exhibitors from all over the world (130 countries represented).


On the occasion of the fairs, Eurial highlights its brands present in Food Service: Maestrella, Soignon, Grand Fermage, La Conviette without forgetting the Pavé d'Affinois range. The teams are on hand to meet you and present our wide range of dairy products. For MAESTRELLA, the number one brand of mozzarella and pizza cheese in France, this is also an opportunity to support pizza makers by offering them products that enhance their know-how and thus meet the requirements of their profession. Don't hesitate to visit us at upcoming trade shows!

Travel to Italy with our pizza maker!

For the greatest pleasure of your taste buds, our pizza maker Sylvain Panaccione - Head of the French Pizzaiolo School in Paris - prepares numerous pizzas during the entire duration of the shows. From the Margherita pizza, to the Veggie pizza and the 4 cheese pizza, our pizza maker has no shortage of inspiration for you to taste MAESTRELLA pizza cheeses and discover our products in numerous recipes. Our chefs David Guibert and Samuel Samson have come up with various recipes for you to taste our products on the stands. Assortments of mini-burgers, goat's cheese tarts, PDO cheese platter... to delight our visitors. We also present all our latest products. To relive these great moments and find our pizza recipes, our website gathers all the novelties. 

Our recipes


Maestrella pizza - fair

Maestrella, a world of mozzarella 

MAESTRELLA, No. 1 in mozzarella and pizza cheese in France and No. 3 in Europe, guarantees every professional in the Italian restaurant industry an exclusive and expert quality offer. In order to meet your expectations and because we share the same passion for the art of pizza, our specialised and committed sales and marketing teams are at your service. Our R&D team and our culinary advisor Samuel Samson are mobilised to offer you innovative products that correspond to the trends and needs of your business: pizza makers, Italian restaurants, take-away and delivery.

Mark your calendars !

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